2018 Watsons HWB Awards x L'Oréal | Designed by Nici
Published work: Graphics and Visual design for HWB Awards promotion on different platforms and media for L'Oréal products.
Print. Magazine spread.
Print Ads (Magazine) are distributed in local Watsons retail stores. For more in-store experience, stickers and posters are also posted on the floor and wall in designed section.
Watsons Store, Shanghai
Online ads, within the Social Media platform on Weibo and Baidu (two biggest platforms in China), include the link to the product website/ Taobao website.
Weibo Login Page Banner ads
Wechat Microsite, Promotion page
Offline Events pop-up store for L'Oréal Man's Expert with its latest products.
Man's Smart Shop, Shanghai
Client: Watsons, L'Oréal Man Expert | Agence: MRM//McCann | Creative Director: Jeremy Fss | Art Director: Niciyu